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Showing posts with the label facebook search

How to optimize Facebook Graph Search for your Business

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The Admin of every page has one lingering question? How do I reach out to my clients who are searching for me. Facebook Graph Search provides one of the many options the social media giant has been rolling out in recent years to improve audience reach.  In this blog we will see how to  increase your exposure in Facebook Graph Search . What is Facebook Graph Search Facebook   Graph   Search allows users to search for specific information about their friends using various filters. Below is a snapshot of it does for you. Users can search for people who are single and like Cats and are from Chicago, Illinois. For example, friends of friends who like cats, or photos of friends with cats or cat pictures from a certain month or year. How do we begin? In order to improve search visibility of your page some background work must be done as Facebook's own initial search categories are limited to general searches like those you see below. Facebook gi...

How Social Media Is Transforming The Way We Communicate

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Remember the days when one would wait for the postman to deliver mail to your doorstep. The mail delivery would assume more significance if the letter bore some good news often followed by dramatic emotional outbursts and celebrations. In those days, the telegram was the fastest mode of delivering news, somewhat comparable to today’s speed post. Unfortunately, by the nature of its service, it had earned an ominous reputation of being the bearer of bad news. The advent of computers and World Wide Web eventually led to a gradual demise of the erstwhile telegram. The ‘Internet’ opened up a plethora of opportunities not only for businesses but also for sending personal messages on real time basis. Ctrl+Alt+Del We start fresh.  WhatsApp ,  Facebook ,  Twitter ,  Instagram  have taken over the world of communication. Dynamic modes of communication have transformed the way we communicate with our friends, families and colleagues. Just to illustrate the sign...

How to Promote Your Facebook Page

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You have created a Facebook Page for your business or brand. The immediate question that comes to your mind, "How do I reach out to the millions?" This blog briefly highlights the top 5 boxes one needs to tick to grow your fan following. Facebook is currently the No. 1 social media platform.   It is the go to destination for all businesses who are keen on tapping potential partners, clients and customers. Having a Facebook page is one of the best ways to rank higher in a Google search too!  So how do we grow the Page that we have just set up? #1: Invite. Invite. Invite What are friends for if they can't help you when you need them? Facebook makes it easy for you to invite your friends to like your page. The right hand column on your Facebook page will have a link asking you to invite your friends to like your page.  You can invite all your friends from this link . This is the quickest way to gain fans for your newly created page. Once they like your p...